BUSINESS VIDEO
PRODUCTION HACKS
SECRETS TO EASILY CREATE QUALITY VIDEO
Think Video First
Why "Think Video First" mentality will transform and accelerate any business
Smart Phones
How technology especially in your pocket has changed the video production game
Authentic Content Wines
In our hyper connected digital society we are more in tune than ever before when we are being sold to versus learning content tat helps us.
Youtube the Gorilla
Where is YouTube heading and why it matters for business
ABOUT THE AUTHOR
Peter Matejcek is the Founder & CEO of INhouse video.
Peter is a B2B digital media exec, with a focus on video as the weapon of choice.
Main Focus is on helping organizations re-shift their thinking when it comes to video. Utilizing a simple process designed for non-video professionals and the power of smartphones to empower people to think video first. To adopt a You-tuber mentality, create valuable engaging video content, while dramatically reducing cost and time over outdated old school video production techniques.
Peter has worked with Microsoft, Intel, Lenovo, Sage, IBM, to name a few, with a common goal; empower anyone to create quality business videos using smartphones, to help grow a business.
Table of Content
Think Video First and Produce A Ton of It
1. STATE OF THE VIDEO NATION
Video is transforming our daily lives from Netflix to Face Time, and is quickly seeping into all facets of the business world.
3. GETTING LEADERS TO ADOPT VIDEO
How to get Executives to believe in video and bring it to the forefront of communication inside any organization
5. TYPES OF VIDEO AND WHERE TO USE THEM
The most common types of business videos and where to use them for maximum impact.
2. CURRENT BUSINESS VIDEO STRUGGLES
Hollywood movies delight audiences but have created havoc on businesses producing videos to sell and market.
4. MAKING VIDEO EASY
Forgetting everything that you know about complex old school video production techniques made for Superbowl commercials.
6. SIDE BENEFITS OF PRODUCING VIDEOS
How to use video to create mountains of other forms of content.
